Sun-Times Calls it the “Colbert Effect”

The Chicago Sun-Times notes Knox’s rising star — and credits the comments of Comedy Central’s Stephen Colbert.

Excerpt:

Call it the Colbert Effect.

Almost a year after comedian Stephen Colbert gave the commencement address at Knox College in western Illinois, the liberal arts college has a record number of applicants. It got 2,500 applications — 20 percent more than last year — for 340 spots on its Galesburg campus.

The school snagged Colbert, of “The Colbert Report” on Comedy Central, to speak to graduates last June. It drew headlines again when Colbert said on his show in January that he would burn his honorary degree from Knox if the school grants a similar degree to former President Bill Clinton, this year’s speaker.

“I put Knox College on the map,” the Northwestern grad declared on his show, where he plugged Knox again three weeks ago.

Read the Sun-Times story.